Don’t get lost in AI noise! Stand out with the right strategy.

Don’t get lost in AI noise! Stand out with the right strategy.

The Danger of Not Pivoting

Consumers Believe People

The 7-11-4 Rule

Your Audience As Marketers

Providing a Transformation

Reuse, Repurpose & Scale

The Story of THE $10,000 Screw & The Secret to Effortless DIGITAL Marketing Growth

  • Streamline Your Marketing: How simplifying your content creation process can save you time and increase engagement across platforms.
  • Leverage AI for Efficiency: Use AI-driven tools to enhance your content distribution without overwhelming yourself with multiple social media accounts.
  • Create a Scalable System: Build a consistent marketing workflow that grows with your business, enabling you to generate more leads while reducing overwhelm.

The Pivot in action: A 3-Step Approach to Overcome AI Overload

Marketing is changing.

Our brands are getting drowned out by AI-generated content, and it’s an issue every business is facing. But here’s the good news...you’re not alone.

In fact, you already know the solution. It’s about crafting a marketing strategy that aligns with Google’s 7-11-4 Rule, recruiting others to amplify your brand awareness, and ensuring your technical setup is ready to support the entire operation.

THIS ISN'T EASY: If It Was Everyone Would Be Doing It!

But that’s why you’re here, you want results, and you want them fast. Things are moving fast in digital marketing.

In the video, I’m going to show you how to get those results on speed dial. But first, let me share a story that’ll help you understand this journey a little better...

  • Just for chatbots alone, there are over 528 products on the market!
  • That’s not even touching on AI video, AI voiceovers, AI avatars, AI automation, AI agents, and the list goes on....
  • Plus I’m a huge fan of the DIY approach, it builds resourcefulness! But anyone who’s been down that road knows: it’s a long one. It’s like choosing a route with the most traffic, detours, and potholes.

It’s overwhelming, so what's the right answer?

 Ask yourself: Are you overwhelmed by all the AI and technical options? Do you have the right support system for your business? What’s your digital marketing goal in the next 6 months? What if you could simplify the process and focus on what truly moves the needle?

3 STEP PROCESS:  Get Out Of The Shark Infested Waters!

After consulting with hundreds of businesses and building digital infrastructures for years, I can tell you: there’s a much faster way! Here’s how we’ll get your marketing on track:

  • Step 1: Assess Your Current Strategy

We need to start by understanding where you are now. What’s working? What’s not? And what goals do you want to hit in the next 6 months? This helps us identify the gaps and opportunities for growth in your marketing.

  • Step 2: Design Your Perfect Butterfly Net

This is where the transformation happens. Your audience wants something, they may not even know it yet. It’s our job to understand exactly what that is and design a strategy that primes them to take action, ultimately leading them to buy. It’s not just about marketing, it’s about creating a seamless inbound process that helps your audience come to you.

  • Step 3: Select the Right Tools

With over 500+ chatbots alone, how do you know which tools are best for your business? That’s where I come in. I’ve been setting up systems for businesses for over 8+ years, and I can help you choose the right tools and design an automation workflow that saves you time, energy, and money.

WHAT IF YOU GOT BACK 52 HOURS IN 1 YEAR?

 Ready to Make Your Marketing Work Like a Well-Oiled Machine? 

Customer Testimonials

WHAT OTHERS ARE SAYING

George G.

I appreciate the years of hard work that you have put in to make our organization better and more agile - the effort has not gone unnoticed and is highly appreciated!

Lejla K.

 (Alyssa) You really made my job easier and saved me a ton of time (and nerves). You made an amazing process out of our nonsensical invoicing process which succeeded (thanks to you.)

​You should always stay the same you are: an inexhaustible source of positive energy and humor.

Robert E.

 I found you (Alyssa) to be highly knowledgeable, effective, and efficient at distilling our needs and resolving them.

Harun R.

 (Alyssa) She is a person who always has an idea and knows how to produce the best solution...

WHO WE HELP:

Visionaries Ready to Scale Smarter, Not Harder

  • Entrepreneurs & Content Creators
  • Are an Entrepreneur looking to build a content and lead-generation system that works even when you're not.
  • Feel Overwhelmed by Too Many Tech & AI Options and need a streamlined, effective marketing system.
  • Business Owners and C-Suite Execs
  • Are a C-Suite Executive responsible for driving business growth and need a no-fluff, results-driven marketing approach.
  • Have Tried Agencies or In-House Teams but found them either too rigid, too expensive, or lacking a real strategy.
  • Industry Leaders
  • Are an Industry Leader who wants to solidify your authority with a seamless strategy for brand awareness and trust.
  • Are Serious About ROI and want measurable, repeatable results instead of guesswork.

9 Strategic Advantages Why

Industry Leaders Rely on Us

clear digital Marketing growth plan

 Dominate the competition with an irresistible transformation lead generation strategy your competitors will be jealous of! 

Proactive Opportunities and Growth Ideas

 Lean on an experienced marketer and technical consultant for ideas to grow and scale your business without the headache of software bloat and AI overwhelm.

Experienced Business Builder

 With over 8+ years of business consulting experience leading your growth, you will not be stuck with a novice experimenting with your business. 

No Lock In Contracts

 Am I crazy? Perhaps, but not about this. It is easy to make promises you know you can keep. When going above and beyond the call of duty is default mode, then I know I am giving value you can't get anywhere else. 

Full Transparency & Communication

 While marketing can be experimental at times, there is a lot of data analytics that can drive better decision making. Our lead generation tactics comes from thorough research that we share with you along the way.

Ownership of Results

 Creating a digital marketing plan that is customized for your business is my responsibility. Rest easy that if we do not succeed together, then neither of us will get to succeed. This leads to accountability and results that matter!

A Proven Process and System

 If you want to raise your brand awareness you don't need more meaningless content, you need a system and a strategy to fuel your growth. More importantly it needs to be customized for your business because one size does not fit all!

Unlock Your Competitive Advantage

 I have worked with many businesses in a variety of industries, and while each business needs their own individual tech setup and digital marketing strategy...the process to determine what we need to build remains the same, from clearly understanding business requirements.

BONUS: Access to Lead Generation Experiments

 All the internet gurus are sharing "the best" lead generation strategies, but which ones are legit and which (will be) a waste of my time?! You will get exclusive access to the results of me testing all the "best" advice on the internet, but when we find a winner...we will go all in!

HOW IT WORKS

3 simple steps to simultaneously increase brand awareness and build trust for higher conversions!

 Avoid Content Marketing Overwhelm

  • Step 1: More Leads
  • Audit what’s working & what’s not.
  • Set clear marketing goals for the next 6 months.

 Build trust with your audience through transformation

  • Step 2: Higher Conversions
  • Understand your audience’s needs & buying triggers.
  • Create a strategy that primes them for action & conversion.

 SET UP YOUR BUSINESS UP FOR SUCCESS FROM DAY 1

  • Step 3: Less Manual Effort
  • AI tool overload = wasted time & money without guidance.
  • Leverage 8+ years of system integration expertise to choose what works for YOU.

Customer Testimonials

WHAT OTHERS ARE SAYING

Zihnet D.

 Meetings with you (Alyssa) were unlike any other, where I always felt relaxed and free to express my mind.

Jeremy S.

 Her (Alyssa's) availability and ability to address issues with a quick turnaround. My favorite part was your upbeat energy and optimistic approach to the project.

Joselyn B.

 It was so nice to meet you (Alyssa) this week and to learn more about building out CRM systems. I am so thankful for the information you have shared.

Sejo J.

 (Alyssa's) Her ability to analyze complicated business problems and create workable solutions helped us win several large deals.

Our Satisfaction Guarantee – No Lock-In Contracts

We believe in delivering real value, not locking you into long-term commitments. That’s why our services come with a 100% satisfaction guarantee, no strings attached.

If at any point you feel that our partnership isn’t meeting your expectations, you’re free to walk away. No penalties, No hidden fees, No hassle. We’re confident in the results we provide, and we believe that your continued business should be earned, not forced.

​Your success is our priority, and we stand by our commitment to delivering real, measurable impact, on your terms.

30 Day Digital Marketing Transformation

 Get Started 

Here’s Everything You Get with the Gold Package Today:

  • Build Your Infinite Content Vault: Generate endless content marketing ideas for your audience. The vault assists in creating videos, blogs, podcasts, and other content, helping businesses plan and generate fresh ideas effortlessly (Value $490)
  • Designing Automations Mini-Course: A comprehensive playlist that explains how to build multi-step automation processes that save time, money, and effort. Create workflows that scale as your business grows. (Value $1750)
  • Live Strategy Calls (4 Sessions): Personalized guidance on designing a technically flexible inbound marketing strategy that fits your unique business goals. The focus is on creating a trust-building transformation for your audience, with a technically seamless support system. (Value $7000)
  • Quarterly Live Workshop: Exclusive access to a workshop that focuses on one specific aspect of marketing tech, providing innovative strategies and techniques that make an immediate impact on your business! (Value: $2000)
  • 1 Year Access To The Business Success Vault: Dive into the "Netflix of Business Learning," except you can't make money Netflix and chilling, and you can in the Business Success Vault! Immediate access to mini-courses, curated playlists, and downloadable templates. (Value: $7500)
  • BONUS: 2025 Lead Generation Experiment Series: Let's waste my time (instead of yours) testing out all of the "best" expert lead generation theories on the internet. After the results I will report back what works and what doesn't, so you know exactly what to do and what to avoid! (Value $ ♾️)

Value: $18,740

Today Only (10 Max): $1,599

30-Day Satisfaction Guarantee

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$899.00 / month - 2 total
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$7,990.00$399.00

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Gold Package - Payment PlanGold Package Bundle: ICMI Playbook, Automation Mini Course, 1 Yr Business Success Vault, 4 Coaching Calls, and 1 Ticket Live Workshop
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$899.00 / month - 2 total
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Gold Package - Payment PlanGold Package Bundle: ICMI Playbook, Automation Mini Course, 1 Yr Business Success Vault, 4 Coaching Calls, and 1 Ticket Live Workshop
$899.00 / month - 2 total
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Gold Package

One Time Payment

1 Payment of $1599

  • Done With You Package
  • Build Your Infinite Content Vault (Infinite Content Marketing Ideas Playbook)
  • Designing Automations Mini-Course
  • Live Strategy Calls (4 Sessions)
  • Quarterly Live Workshop
  • 1 Year Access To The Business Success Vault
  • BONUS: 2025 Lead Generation Experiment Series

Gold Package

Payment Plan

2 Payments of $899 each

  • Done With You Package
  • Build Your Infinite Content Vault (Infinite Content Marketing Ideas Playbook)
  • Designing Automations Mini-Course
  • Live Strategy Calls (4 Sessions)
  • Quarterly Live Workshop
  • 1 Year Access To The Business Success Vault
  • BONUS: 2025 Lead Generation Experiment Series

Silver Package

One Time Payment

1 Payment of $399

  • Do It Yourself Package
  • Build Your Infinite Content Vault (Infinite Content Marketing Ideas Playbook)
  • 1 Year Access To The Business Success Vault
  • BONUS: 2025 Lead Generation Experiment Series

 Let's Take A Closer Look! 

WHAT YOU WILL GET!

INFINITE CONTENT MARKETING IDEAS PLAYBOOK

Unlock an Endless Stream of High-Impact Content Ideas

  • Learn 10 free ways to generate infinite content ideas using SEO, competitor analysis, and audience insights.
  • Build your own Infinite Content Vault, an organized database that streamlines content creation and idea generation.
  • Save time and energy by automating your content planning, ensuring you always have engaging topics ready to publish.

Designing Automations Mini-Course

Eliminate Repetitive Work and Scale Your Business Effortlessly

  • Master the art of multi-step automation, from social media distribution to lead nurturing.
  • Learn from a seasoned tech consultant who has built 100+ workflows, ensuring your automations are efficient and scalable.
  • Save time, energy, and money by implementing automations that free up at least 52 hours per year, more than an entire work week!

4 Live strategy sessions: craft your lead generation system

Turn Your Expertise into a High-Performing Client Attraction System

  • Work backward from your business goals to develop a lead generation strategy that fits your needs.
  • Choose the right content format (video, writing, or audio) and delivery method (email, webpage, community, etc.).
  • Gain a crystal-clear strategy for creating inbound leads that supplement your outbound efforts, ensuring consistent business growth.

Quarterly live marketing tech workshops

Stay Ahead of the Curve with Cutting-Edge Marketing Strategies

  • Gain access to the latest tools, tactics, and innovations in digital marketing and automation.
  • Get real-time insights and hands-on training to implement high-impact strategies immediately.
  • Secure your free ticket and stay at the forefront of business growth trends.

Business Success Vault Membership (1 year)

Your One-Stop Resource Hub for AI, CRM, and Automation Mastery

  • Access specialized training on the best AI tools, CRM systems, and automation software.
  • Download pre-built ClickFunnels frameworks, Zapier templates, and ManyChat workflows for instant implementation.
  • Save hours of research with hand-curated playlists featuring the best business and marketing content available online.

lead generation experiment series

I will spend the time so that you don't have to testing all the "best" lead generation advice by gurus on the internet.

  • No More Guessing: I take the most hyped-up lead gen tactics and run structured experiments to see if they deliver.
  • Real Results, No BS! Get transparent insights on what works, what flops, and what’s worth tweaking.
  • Save Time & Money: Before you invest in another course, ad strategy, or automation tool, check the results.

How WE COMPARE

Features

30-Day Digital Marketing Transformation

Typical Agencies

Hiring In-House

A Full Team Ready to Build Your Growth System

A structured, personalized system tailored to your business

Stuck with generalized strategies

Costs $10,000s+ in wages & training

No Lock-In Contracts

Why pay if we don’t deliver results?

3-12 month contracts (traps)

Firing is a pain in the 🍑

A Proven Content & Lead Magnet System

A scalable, high-trust system for ongoing content & leads

Basic, cookie-cutter content

Hit or miss, depends on expertise

Tech Stack Optimization (No More Overwhelm)

We simplify & tailor the perfect AI-powered stack for YOU

Pushes expensive tools

Trial & error with too many options

Proactive Growth Strategies

We actively find new ideas and growth opportunities for you

Reactive & slow-moving

If you hire right…

Full Transparency of Results

Clear dashboard & progress updates

Hides behind vanity metrics

Maybe...

Focus on ROI & Efficiency

Success = clear, measurable business growth

Success = billable hours

Hopefully...

A Full System to Predictably Acquire Sales & Scale

Yes – a repeatable, structured process to grow your business!

Just ads

They just don’t know how to do this...

How WE COMPARE

A Full Team Ready to Build Your Growth System

The Danger of Not Pivoting

Consumers Believe People

The 7-11-4 Rule

Your Audience As Marketers

Providing a Transformation

Content That Sells

Reuse, Repurpose & Scale

No Lock-In Contracts

A Proven Content & Lead Magnet System

Tech Stack Optimization (No More Overwhelm)

Proactive Growth Strategies

Full Transparency of Results

Focus on ROI & Efficiency

A Full System to Predictably Acquire Sales & Scale

How Delaying Brand Awareness is Holding Your Business Back

  • Maximize Growth Potential – Every day you wait is a day your competitors are gaining an edge. Start now to build momentum and scale faster.
  • Exclusive Availability – We only take on a limited number of clients each month to ensure top-tier service. Secure your spot before we’re booked out.
  • Fast Results, Faster ROI – The sooner you implement our strategies, the sooner you’ll see real business growth. Don’t delay your success.
  • Avoid Costly Mistakes – Hesitation can lead to wasted time, missed opportunities, and inefficient marketing efforts. Let’s optimize your strategy now.

How Delaying Brand Awareness is Holding Your Business Back

  • Maximize Growth Potential – Every day you wait is a day your competitors are gaining an edge. Start now to build momentum and scale faster.
  • Exclusive Availability – We only take on a limited number of clients each month to ensure top-tier service. Secure your spot before we’re booked out.
  • Fast Results, Faster ROI – The sooner you implement our strategies, the sooner you’ll see real business growth. Don’t delay your success.
  • Avoid Costly Mistakes – Hesitation can lead to wasted time, missed opportunities, and inefficient marketing efforts. Let’s optimize your strategy now.

Is a 30 day digital marketing transformation right for you?

You're In The Content Marketing Rat Race

  • Struggling to consistently generate engaging content that drives leads.
  • Unsure what type of content actually moves the needle.
  • Feeling stuck in a cycle of creating content without seeing tangible results.

It was a great session to put things into perspective and I feel like have a solidified plan on paper to move forward with!

Firuze Consulting (TheSEOMom.com)

Super constructive feedback, positive attitude about weaknesses with productive suggestions to make them into strengths. (I now have a) greater understanding of tech uses in business growth, especially relevant to online sales. Love Alyssa even more now after experiencing her passion for helping people.

Amanda Apesos (Ben's Bit Butter)

Wasting Money on Agencies or In-House Teams

  • Agencies that overpromise and underdeliver.
  • Junior hires that lack strategic insight.
  • No clear ROI from outsourced marketing efforts.

Lead Generation That’s Inconsistent or Ineffective

  • Relying on outdated lead magnets that don’t convert.
  • Struggling to turn traffic into actual paying customers.
  • Spending money on ads without a clear strategy to nurture leads.

Working with Alyssa on Pigment Figment isn’t just about strategy, it’s about transformation. She doesn’t just hand you a marketing plan; she builds a system that turns your ideas into impact.

Brian Kellogg (Pigment Figment)

Is a 30 day digital marketing transformation right for you?

You're In The Content Marketing Rat Race

  • Struggling to consistently generate engaging content that drives leads.
  • Unsure what type of content actually moves the needle.
  • Feeling stuck in a cycle of creating content without seeing tangible results.

It was a great session to put things into perspective and I feel like have a solidified plan on paper to move forward with!

Firuze Consulting (TheSEOMom.com)

Wasting Money on Agencies or In-House Teams

  • Agencies that overpromise and underdeliver.
  • Junior hires that lack strategic insight.
  • No clear ROI from outsourced marketing efforts.

Super constructive feedback, positive attitude about weaknesses with productive suggestions to make them into strengths. (I now have a) greater understanding of tech uses in business growth, especially relevant to online sales. Love Alyssa even more now after experiencing her passion for helping people.

Amanda Apesos (Ben's Bit Butter)

Lead Generation That’s Inconsistent or Ineffective

  • Relying on outdated lead magnets that don’t convert.
  • Struggling to turn traffic into actual paying customers.
  • Spending money on ads without a clear strategy to nurture leads.

Working with Alyssa on Pigment Figment isn’t just about strategy, it’s about transformation. She doesn’t just hand you a marketing plan; she builds a system that turns your ideas into impact.

Brian Kellogg (Pigment Figment)

Frequently asked questions

How does the Infinite Content Vault help? What results can I expect?

Say goodbye to content creation stress. You’ll gain a clear, repeatable system for producing and distributing content efficiently, reducing overwhelm, and increasing audience engagement and conversions. Our vault turns your audience’s real questions into a treasure trove of content ideas, ensuring you’re never lost for inspiration.

How does the process work? How long will it take to see results?

Over the 4 live working sessions we start by assessing your current content strategy, then implement a streamlined workflow that automates distribution and tracks performance for continuous improvement. Results are a benefit of putting in the effort, and results will vary based on the consistent effort after the digital marketing system is in place. AI can make digital marketing easier, but even AI can't push its own buttons!

What’s the cost of this offer?

The cost of the Gold Package is $1,599, but there is also a payment plan option of 2 payments of $899 each. Additionally there is also the Silver Package, which includes access to the Infinite Content Marketing Ideas Playbook and the Business Success Vault, but does not include the 1:1 training sessions. Details for that are listed here.

How is this different from other content marketing programs?

Unlike generic content programs and plans, this offer integrates AI tools, automation, and a uniquely structured workflow designed for your business' efficiency, so you can focus on growth without spending hours stuck in content creation mode. This offer is designed to help businesses streamline their content creation and distribution process, leveraging AI tools effectively while avoiding content chaos.

What AI tools are included in this process?

This answer will vary based on each businesses individual "Butterfly Net," depending on the format of the lead generation strategy various tools may be required. We will also incorporate AI-driven content creation tools, automation platforms where possible to minimize manual effort. The focus will be to continuously distribute and point your target audience back to your Butterfly Net!

Do I need to sign a long-term contract? Is there a refund policy?

The cadence of the live working sessions is 1 per week, which becomes a month long program to determine your unique Butterfly Net and the best technical strategy to build and support it. 4-6 weeks is a typical engagement period if any reschedules need to be accounted for. Yes, refunds are offered, minus the processing service fees. 

Alyssa Schaefer

 The fastest solution is not always the best solution, but the best solution will get you there the fastest.

- The Business Cowgirl

Unlock The Biz Tech Cheat Codes 

To Succeed in the Digital Age

When it comes to business tech setup, it is nice to have someone in your corner to feel confidence in your tech solutions. Furthermore, having a third party outside observation can make all the difference in redesigning tech solutions to make your workday easier.

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